At Vegan Mainstream, we have had the pleasure of working with Lani Muelrath for the past year as our Health & Fitness Expert. Lani is a wealth of information and an information that we are proud to call part of our team. And now she is coming out with a new book! So we turned the tables a bit and had Lani in for an interview to tell us all about her new book, what's in it, who it's for...just to whet your imagination and interest for the big release at the beginning of February!
At Vegan Mainstream, we have had the pleasure of working with Lani Muelrath for the past couple of years as our Health & Fitness Expert. Lani is a wealth of information and an information that we are proud to call part of our team. And now she is coming out with a new book! So we turned the tables a bit and had Lani in for an interview to tell us all about her new book, what’s in it, who it’s for…just to whet your imagination and interest for the big release at the beginning of February!
Vegan Mainstream: So, give us a teaser; what is this new book about?
Lani Muelrath: This is really a Trojan horse book because it is essentially 3 books in one. The exercise is there, yes. And so is the all-important whole food plant-based diet and attention to mindset mastery. I call these the 3 pillars of success and you need them all – which is why I focus on all three in the Official Book Trailer.
So, the title of the book doesn’t tell the whole story. Fit Quickies: 5 Minute Targeted Body-Shaping Workouts starts with a powerful collection of exercises I developed to challenge those muscles most responsible for the shape and strength of your body in concise moves that you can do anywhere, anytime. I needed something quick, effective and portable that I could take on my travels to stay in shape. I also burst through the confusion about exercise, looking at the latest guidelines to explain what you really need to consider for healthy fitness and vitality. It’s really quite simple but the fitness industry has made a mess of things by making it very confusing and it’s no wonder people just throw up their hands and abandon exercise. I also want to encourage people with the good news that short, intermittent workouts are just as good as longer workouts – and in some cases even better. Let’s make it easier for people to get moving!
From there I tell my personal story of struggle – even as a fitness professional – with weight. I describe in detail how with the whole foods, plant-based vegan diet solution I’m now 50 lbs lighter than I was 15 years ago and have maintained that easily for almost as many years. I wrote the book so that anyone else who has struggled like I have has solid steps to take to overcome the weight challenge.
My publisher has also made a free chapter available – the Introduction chapter to the book can be downloaded for free at lanimuelrath.com. Open any blog article and you’ll see the place to grab a copy there.
VM: Why did you decide to focus on this subject matter?
LM: It’s not only my area of expertise with education and training, it’s my passion – what I am writing and speaking to all the time. The subject matter has decided me! I wanted to tell the details that made such a personal transformation for me possible – and to show how anyone can do it. You just need to get the simple tools in alignment.
Luckily I was approached by a publisher (Penguin) who totally got my vision. They were really, really interested in shining a spotlight on my plant-based connection with fitness because it really is unique in the fitness world. And here’s a bright nugget for all of us in the veg world – plant-based is seen as ‘hot topic’ right now. It’s been ‘hot’ for us for years, right? This is good news!
VM: Can you talk about the process you have gone through to write this book? What was the experience like?
LM: Writing the book has proven to be the biggest experience of personal growth I could ever have imagined. All entrepeneurs are on a huge personal growth trajectory, and when it comes to book authorship there’s a whole new level to authentic voice, pulling back the curtain, and being genuine. Especially when it involves something so personal as your body and facing your thought processes. And you can’t just go in and edit it any time like you can with a blog article.
The publisher asked me to get the project done within 3 months. Three months! I wasn’t going to say no. It was quite demanding, especially as we already had several trips planned before the book contract came across my radar.
VM: Who are you hoping to reach with this book? Who needs to read it?
LM: This book provides a solution for anyone who has ever struggled with their weight and longs for the day when they can be full without being fat and knows there must be a way to be trim without exercising like a maniac, but who just hasn’t found it, or been able to stick to a plan, yet.
It’s also a perfect guide for understanding the simple basics of what a whole-foods, low-fat, plant-based diet looks like, and how to get started. I’ve also created a companion to the book called the Plant-Based Blueprint which is guide over 60-pages long that you can grab as a free gift upon purchase of the Fit Quickies book. There’s a free sample version too.
VM: How will you be publicizing it – do you have any media tours planned?
LM: The response has been amazing and quick – starting with the endorsements so generously given for the Fit Quickies book from Dr. Neal Barnard from PCRM, John Robbins, and Dr. John McDougall for example. I am honored and humbled by these – you can see them on The Book page of my website. Book tour and book signings, blog tour, facebook groups, radio, and big events such as Vegfest are all filling up my dance card and I couldn’t be more excited about it. I also have a page at lanimuelrath.com inviting readers to contact me if they’d like to see their city, blog, or group as a stop on the tour, whether as book giveaway or speaking presentation. I encourage readers to come by and tell me what’s going on in their area that would make it a good place to connect.
VM: When does it come out, and what’s the easiest way for people to get their hands on it?
LM: It’s available everywhere now and my publisher tells me it is doing extraordinarily well in pre-orders. It’s scheduled for official release February 5, 2013, but you can pre-order and grab your special thank you gift now - the Plant-Based Blueprint. It’s easy to find all the details at my website on The Book page.
Intrigued? Get involved today – and show that you are part of the movement by downloading this Plant-Based Adventure badge from Lani’s site. Watch for Vegan Mainstream’s live interview with Lani in February, which will feature YOUR questions, and give you a chance to win a copy of the book!
Source: feedproxy.google.com
No comments:
Post a Comment